Online Tool Manager

MACH operates the world’s leading hub-based mobile application exchange, uniting the global telecommunications marketplace. MACH enables the efficient flow of mobile traffic, of service validation, delivery and billing information, and of settlement transactions. MACH solutions unite Communications Service Providers (CSP’s) to realise new market opportunities, they connect CSP’s for the efficient delivery of mobile services, and they empower CSP’s to optimise business performance.

MACH is the largest provider of data and financial clearing solutions for wireless roaming and operates the world’s largest open connectivity roaming hub, Link2One. More than 60% of all NRTRDE files are processed and verified in MACH’s NRTRDE hub.

Headquartered in Luxembourg, MACH has offices in 12 countries and employs more than 1,000 people worldwide serving over 650 customers, including CSP’s like Orange, Vodafone, TDC, Cable & Wireless, Verizon, Microsoft and Nokia, as well as enterprise messaging customers like KLM.

We are currently looking for an experienced Online Tool Manager.

The role will be based in one of our Indian Offices (Hyberadad or Bangalore).

Key Responsibilities

Manage all online/digital marketing activities, incl. web, email, mobile, etc.
Maintain, improve and further develop of the website www.mach.com as well as any affiliated sites (incl. microsites) in terms of content, functionality, layout; this also accounts for the intranet MACH Navigator
Provide regular reporting for online marketing initiatives
Handle social media activities, incl. blogs
Create initiatives aiming at driving traffic to our websites
Analyze data, determine insights, and develop initiatives to optimize the user experience
Track and measure online advertizing and promotional programs
Design and implement test strategies and creative to optimize results
Hands-on optimization, incl. keyword/phrase research, site structure, page construction, and SEO copywriting
Optimize various web site components incl. title tags, meta-descriptions, key word density, internal linking, site map, etc.
Manage SEO (organic and paid) projects
Keep abreast of industry trends and opportunities
Manage content management system
Manage online media planning in cooperation with campaign and event responsible
Deliver digital marketing components for campaigns, events, branding, and pr activities as well as sales support, e.g. email templates and html files, landing pages, microsites, links, download carts, forms, registration pages, flash animations, etc.
Ensure connectivity to other systems, e.g. CRM
Advise in the development of online creative ideas, campaigns, and advertising
Manage and produce customer email newsletter

Required Skills and Background

Degree in online marketing or similar education
Minimum. 5 years experience in online marketing / web development or similar
Knowledge of relevant technologies (HTML, Flash, Java, XML, etc.)
knowledge of SEO (Search Engine Optimization) and analytics
Excellent verbal and written communication skills in English language
Ability to apply marketing and business strategies to web presence
Ability to integrate and translate traditional marketing activities to web
Experience with social media marketing
International experience is an asset
B2B experience is an asset
Pro-active self-starter, who can work well independently as well as in a team
Solid analytical skills with keen attention to detail
Ability to manage multiple projects simultaneously, while adhering to tight deadlines
Creative, flexible, and feeling at home in the virtual, online world
Hands-on mentality with a well-organized, structured style of working

The right to work in India is required.

If you are a great match to this profile and are interested in the position, please reply by sending your CV in English by email, quoting the reference LCO/OTM to job@mach.com

Only candidates who fit this profile will be considered.

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